The mission of The NRWA, a nonprofit
trade association for professional resume
writers, is to increase the visibility of the
industry, encourage ethical practices,
promote excellence, and raise industry
standards through peer mentoring
and training.
Teleseminars / Webinars
Sign up for Teleseminars/Webinars to Improve Your Résumé Writing and Business Knowledge!
As resume writers and career services practitioners, it can be overwhelming to take care of clients AND run your business. Keeping up with marketing, sales, and employer hiring practices, in addition to improving your resume writing skills, can be daunting.
Now there is a solution! Teleseminars and Webinars geared specifically toward our industry.
All teleseminars are $35 for members and $45 for non-members. Not a member of The NRWA? Click here to join!
All Webinars are $45 for members and $55 for non-members.
Purchase five teleseminars/Webinars in a calendar year and you will receive a promotion code to select your next one for free.
Important Note: Teleseminars with 
next to the title qualify as one CEU each toward the NCRW certification.
You may purchase previously recorded teleseminars at any time to listen to at your leisure. All materials and the audio recording will be automatically sent to you via e-mail.
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An Easy (and Often Overlooked) Secret Weapon to Market Your Business: Press Releases
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Presenter: Kathy Sweeney
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Recorded: February 23, 2007
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Have you thought that press releases were only used for announcing a recently earned credential or attendance at a conference? Then you are not alone! This teleseminar will shatter that myth. A well-crafted press release not only gains attention from the media, but positions you as an "expert" in your field.
In this teleseminar you will learn:
- The key elements of a press release.
- How to create titles and story ideas that won't "bomb."
- Press release format, length, and content.
- Pros and cons of local versus national/international press coverage.
- Submission services to reach two audiences: the media and search engine surfers.
- How to work smart by converting a press release into an article for submission to other sites and inclusion on your Web site.
- Effective "writer bios" that tout your credentials.
Plus, come away with real examples of effective (and ineffective) press releases. You'll be able to implement what you learn within 24 hours!
As a former journalist, Kathy Sweeney, NCRW, CPRW, CCM, understands the thought process used by journalists and editors when developing story ideas. Her press releases have gained significant media attention, earning her coverage in more than 40 newspapers throughout the nation. You can gain this type of attention, too!
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Registration:
Click the link below which matches your NRWA membership status.
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Members