The mission of The NRWA, a nonprofit
trade association for professional resume
writers, is to increase the visibility of the
industry, encourage ethical practices,
promote excellence, and raise industry
standards through peer mentoring
and training.
Teleseminars / Webinars
Sign up for Teleseminars/Webinars to Improve Your Résumé Writing and Business Knowledge!
As resume writers and career services practitioners, it can be overwhelming to take care of clients AND run your business. Keeping up with marketing, sales, and employer hiring practices, in addition to improving your resume writing skills, can be daunting.
Now there is a solution! Teleseminars and Webinars geared specifically toward our industry.
All teleseminars are $35 for members and $45 for non-members. Not a member of The NRWA? Click here to join!
All Webinars are $45 for members and $55 for non-members.
Purchase five teleseminars/Webinars in a calendar year and you will receive a promotion code to select your next one for free.
Important Note: Teleseminars with 
next to the title qualify as one CEU each toward the NCRW certification.
You may purchase previously recorded teleseminars at any time to listen to at your leisure. All materials and the audio recording will be automatically sent to you via e-mail.
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BUSINESS BASICS 5 - Growing Your Business: Sales, Marketing & PR tools
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Presenter: Gail Frank
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Recorded: July 27, 2007
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Is your business growing the way you want it to? What's the "right" amount of growth you can handle? The key is to pick a long-term goal, and then develop tactics and steps to get you there. Strategic marketing, sales, and public relations tools will help you reach your goals, in addition to learning from your competition. This class will help new and experienced resume writers set up a sustainable process to keep growing their business. Includes checklists, examples, charts, and resources.
After taking this training session, participants will be able to:
- Develop a process to evaluate the competition on an ongoing basis and emulate where possible.
- Define the differences between advertising, marketing, PR and sales.
- Explain and implement the 10 Rules for Small Business marketing.
- Create a 4-week plan to use simple sales and marketing tools to meet a goal.
- Plan specific steps for self-improvement after class.
- Enjoy increased confidence about their ability to use marketing and sales tools to maximize their revenues.
Gail Frank, NCRW, CPRW, JCTC, CEIP, is a career services professional who offers outplacement workshops, resume writing, and interview training for small companies and individuals. She is a Harvard graduate with a degree in economics and has a ten-year corporate background in brand management, marketing, and operations for Procter & Gamble and BIC Corporation. Gail holds a master’s degree in adult education/corporate training and also works as a trainer and consultant for top outplacement firm DBM. In addition, she runs a marketing consulting firm helping small business owners with marketing, communications, and training solutions.
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Registration:
Click the link below which matches your NRWA membership status.
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Members