Teleseminar: Stone Soup Resumes: Using Storytelling to Turn Your Client into an Opportunity Magnet

  • January 01, 2017
  • 1:00 PM (EST)
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Stone Soup Resumes: Using Storytelling to Turn Your Client into an Opportunity Magnet
Kim Mohiuddin
Originally Recorded October 28, 2011

Create a document that has readers racing to set up an interview before the competition does. Storytelling has always been at the heart of good marketing. Today, it is becoming more widely used across all business writing platforms. How can we take the concepts of storytelling and apply them to resume writing? In this teleseminar, we'll explore:
  • Using storytelling to get your clients to delve deeper and provide better information.
  • Turning client stories into reader-centered marketing documents that engage decision makers.
  • Identifying trends across stories to create compelling brands and taglines.
  • Leveraging the power of storytelling while maintaining a businesslike voice and appealing to an ADD, Twitter-reading market.
  • Employing visual cues that help the reader scan the "story" to quickly get the context and results.

In addition to examining the theory and technique of storytelling in career documents, you'll leave with valuable takeaways: story-oriented intake questions for your clients as well as storytelling resume examples.

One hour teleseminar is $19.99 for members and $29.99 for nonmembers.

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