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THE ONLY NATIONAL NONPROFIT ORGANIZATION FOR PROFESSIONAL RÉSUMÉ WRITERS

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Conference Session Recording - How to Leverage Blog Writing, Digital Strategy, & Media to Drive ROI for Your Resume Business

  • October 20, 2021
  • January 02, 2027
  • webinar

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How to Leverage Blog Writing, Digital Strategy, & Media to Drive ROI for Your Resume Business

Presented by: Wendi Weiner

Are you struggling to create a social media and content marketing strategy that generates a pipeline of consistent clients and revenue streams each month for your resume business, even during a tumultuous or unpredictable economy? Wendi Weiner’s media presence has garnered her significant client lead-generation, contributor columns in major media outlets, invites to speak at global conferences, and blue-check verification across the largest platforms. Wendi will share her best practice tips on creating a winning digital marketing strategy that drives pipelines of clients to you while taking your resume business to the next level.

Four key takeaways from this session include:

  • How to plan out your marketing strategy effectively across all social media channels to increase your visibility, attract new clients, and grow your sales.
  • Ways to use client testimonials and client feedback to boost your business ROI.
  • How to leverage blog content and other marketing strategies to increase your speaking and media opportunities.
  • How to gain more traction for your expertise on social media as well as how to participate in Twitter chats and other events (podcasts, radio shows, live summits) to increase your visibility.



This one-hour recording from the 2021 Virtual Conference is $19.99 for NRWA members and $39.99 for nonmembers. It is not eligible for CEUs.

About the presenter:

Wendi Weiner is an attorney and career expert who has been featured in 75+ media outlets as an authority in personal branding, LinkedIn storytelling, career strategy, and the job search process. Under her namesake company, The Writing Guru®, Wendi creates powerful career and personal brands for attorneys, executives, C-suite, and Board leaders for their job search and digital footprint. She also provides corporate branding services to Fortune 25 companies and writes for major publications, including CNBC, Above the Law, The Ladders, and Thrive Global.

Wendi's own career background includes serving as a college writing professor for 7 years while simultaneously practicing law for almost 12 years. An active member of the Florida Bar since 2004, Wendi holds a Juris Doctor from Stetson University College of Law and an undergraduate degree in English from Florida State University. She is the past Ethics Chair of the National Resume Writers’ Association and the 2021 Career and Practice Development Committee Co-Chair for the American Bar Association.

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